Who is sarah beth tong?
Sarah Beth Tong is a Graphic Designer and Traditional Artist who lives in the spectacular Port Stephens area. Having been in the design industry for over a decade, Sarah has a passion for creating transparent brand identities that capture the heart of her clients and clear communication in design.
Sarah, for the most part, designs business identities (logos), branding and stationary (business cards, letterheads, flyers etc.). But also enjoys creating wedding stationery and signage.
Describing her design style as Minimalist Utilitarian, she believes there is beauty in form and function, and every part of a design should be measured and intentional. Whether that be type, layout, images, graphics etc. However, despite the tendency for perfection, she endeavors to embrace the Japanese philosophy of Wabi Sabi - beauty in imperfection, while still competently creating suitable work for her clients.